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Strategies For Increasing Instagram Followers: 10 Effective Methods

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1. Incorporate Reels

Reels are fun videos you can share with followers on your Instagram account.  You can share them on your feed and publicly in Instagram Explore to reach new audiences.

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2. Cross-promote content

Cross-promoting involves posting similar content across various social media channels. It’s a tactic used to save time and resources.

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3. Curate your profile grid

Even a simple pattern can entice new followers, as long as it’s communicated at first glance to anyone who lands on your profile.

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4. Work with brand ambassadors

Ambassadors are people who genuinely support and believe in your brand and will tell their friends about it.

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5. Get follows from your loyalty program

One way brands are capitalizing on loyalty programs is by rewarding those who follow them on Instagram.

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6. Personal Instagram account

Harnessing both the company account and your personal account can increase brand recognition, follower counts, and sales.

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7. Get on feature accounts

Some feature accounts have a massive following. If you get placement on the account, it can send new Instagram followers to your profile.

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8. Use the right hashtags

Hashtagging makes it easy for people searching for specific terms to find your photos.

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9. Keep content unique

Identify trends on Instagram and TikTok and put your own spin on them. This increases the chance your Reels will go viral and get in front of new people.

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10. Educate your audience

Find the balance between education and entertainment in your Reels.